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The Art and Science of A/B Testing in Digital Marketing

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RPR Comando is back with “The Art and Science of A/B Testing in Digital Marketing”. A/B testing in digital marketing is a powerful tool that combines creativity and analytics to help businesses optimize their online presence. Imagine being able to pinpoint what resonates with your audience, whether it’s a captivating headline or an eye-catching image. With A/B testing, you can do just that. This article first appeared on https://rprcomando.com/the-art-and-science-of-a-b-testing-in-digital-marketing/ #BookMarketing #VideoShorts #PressReleaseMarketing

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Transgender athletes sports ban cases reach Supreme Court for hearing

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The Supreme Court will hear oral arguments Tuesday in two cases that could determine whether states can ban transgender athletes who identify as women from competing on girls’ and women’s sports teams, a legal fight that could have far-reaching implications on transgender policies across the country.

The arguments in the two cases, Little v. Hecox and West Virginia v. B.P.J., will examine state bans on transgender athletes participating in school sports under Title IX and the Constitution’s equal protection clause.

At issue is whether laws in Idaho and West Virginia that prohibit transgender athletes who identify as women from playing on teams that match their gender identity discriminate based on sex.

JUSTICE URGES ‘STAND UP FOR OUR GIRLS’ AS SUPREME COURT WEIGHS FATE OF HIS ‘SAVE WOMEN’S SPORTS ACT’

Lower courts struck down the bans as unconstitutional violations of Title IX and equal protection, and the two Republican-led states appealed to the Supreme Court.

“It’s about Title IX. It‘s about equal protection, and it’s also about common sense, but mostly it’s about protecting women in both academia and on the athletic field,” West Virginia Attorney General JB McCuskey told Fox News Digital in a phone interview.

The justices will hear each of the cases Tuesday morning beginning at 10 a.m.

The high court has set aside an hour for each case, but arguments are expected to run longer as the states, the plaintiffs represented by the American Civil Liberties Union, and the Trump administration each present their positions and answer the justices’ questions.

THE ATHLETES, COACHES, LAWMAKERS AND OFFICIALS WHO HAVE PICKED A SIDE IN THE SCOTUS WOMEN’S SPORTS BATTLE

Sadie Schreiner, who identifies as a transgender woman, puts a transgender flag in her hair before heading to the awards stand after finishing 3rd in the finals of the 200m race at the 2024 NCAA DIII outdoor track and field championships at Doug Shaw Memorial Stadium on May 25, 2024, in Myrtle Beach, S.C. (Jahi Chikwendiu/The Washington Post via Getty Images)

In Little v. Hecox, Lindsay Hecox, a biological man who sought to compete on the women’s track and cross-country teams at Boise State University, contended that Idaho’s law, the Fairness in Women’s Sports Act, violated the equal protection clause by categorically excluding transgender women.

West Virginia v. B.P.J. centers on a 15-year-old transgender athlete who identifies as a girl, and who argued the state’s ban violated both Title IX’s ban on sex discrimination in federally funded education programs and the Constitution.

Lawyers for the states defending the bans maintain that separating sports based on biological sex preserves fairness and safety for female athletes and is consistent with Title IX’s definition of sex.

College athletes speak about Supreme Court transgender athletes case

College athletes and U.S. Supreme Court case parties Lainey Armistead, Madison Kenyon and Mary Kate Marshall speak with attendees after a press conference ahead of the court hearing arguments on the legality of state laws banning transgender athletes from female sports teams at public schools, at the National Press Club in Washington, D.C., Jan. 12, 2026.  (REUTERS/Jonathan Ernst)

The Trump administration is supporting the states in the cases, asserting that Title IX and equal protection permit sex-based distinctions in athletics and criticizing lower courts for undermining states’ authority. The solicitor general’s office will be able to present the administration’s case on behalf of the U.S. during Tuesday’s arguments.

The debate has garnered enormous attention, as evidenced by the dozens of amicus briefs submitted to the court by athletes, coaches, lawmakers and state attorneys general. The Washington Post editorial board came out against the trans athletes in an op-ed this past weekend, saying the Supreme Court has the chance to correct “one of the worst excesses of America’s cultural revolution.”

WASHINGTON POST URGES SUPREME COURT TO ‘SAVE WOMEN’S SPORTS’ AHEAD OF MAJOR TRANS ATHLETE CASE

Track and field athlete Selina Soule

Track and field athlete Selina Soule speaks during an event celebrating the House of Representatives passing the Protection Of Women And Girls In Sports Act outside the U.S. Capitol on April 20, 2023, in Washington, D.C. (Chip Somodevilla/Getty Images)

Observers say a ruling in favor of the challengers could limit state power to adopt similar bans and broaden interpretations of federal nondiscrimination protections, while a decision for the states could uphold the bans and influence other transgender policy disputes, such as bathroom policies and sex designation on documents, such as passports and driver’s licenses.

“Ideally, in my mind, what would happen is that all 50 states in the federal government pass a similar law to the Save Women’s Sports Act and women’s playing fields will be exclusive to biological women,” McCuskey said.

The transgender athletes in both cases are represented by the ACLU, which argues that the challenged laws unlawfully discriminate against people who identify as women by excluding them from women’s and girls’ sports.

“Categorically excluding kids from school sports just because they are transgender will only make our schools less safe and more hurtful places for all youth,” ACLU attorneys said in a statement.

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Transgender rights advocates say the red-leaning states and the Trump administration have singled out transgender students and spent exorbitant resources to target what they say are a negligible number of transgender athletes. McCuskey said that argument did not account for women and girls.

“You make the argument that B.P.J. is being discriminated against, but that belies the argument that all 300 of the other girls that B.P.J. beat in an athletic competition aren’t victims,” he said.

The Supreme Court is expected to decide the case by early summer.

US work visas are increasingly sought after today by OnlyFans stars and TikTok influencers

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It was once popular for international music stars and actors to stay in the U.S. for their jobs and careers. 

Today, the notion is attracting a new type of “talent.”

OnlyFans stars, TikTok influencers and popular content creators are applying for O-1 visas to work in this country.

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The visas are intended for an individual who possesses “extraordinary ability in the sciences, arts, education, business or athletics, or who has a demonstrated record of extraordinary achievement in the motion picture or television industry and has been recognized nationally or internationally for those achievements,” according to U.S. Citizenship and Immigration Services (USCIS).

A U.S. employer, U.S. agent or foreign employer through a U.S. agent needs to file on the person’s behalf, along with required evidence, the USCIS also says. 

OnlyFans stars, TikTok influencers and popular content creators are applying for O-1 visas to work in this country. (iStock)

Pennsylvania-based immigration attorney Raymond Lahoud told Fox News Digital, “O-1B visas have been dominated by influencers and content creators.”

He added, “We see applicants who appear on various platforms with millions of followers and earning millions of dollars.”

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“If a potential non-immigrant who is the world’s most famous OnlyFans star meets the O-1B requirements, who am I to judge?  We’re getting that visa,” he added.

He said the rise in the number of creators seeking visas is somewhat of a recent phenomenon.

"O-1B visas have been dominated by influencers and content creators," said an immigration attorney. 

“O-1B visas have been dominated by influencers and content creators,” said an immigration attorney.  (iStock)

“During the pandemic, the films were recording, the influencers were posting and the entire globe was at home reading or watching,” said Lahoud.

A State Department spokesperson told Fox News Digital that “O-1 visa issuances for FY 2024 and FY 2025 remained steady at approximately 20,000.”

5 BIG IMMIGRATION CHANGES TAKING EFFECT ACROSS THE US

Applicants are judged by the USCIS to determine if they’re eligible for an O-1 visa.

Individuals “must be coming temporarily to the United States to continue work in the area of extraordinary ability,” the USCIS also notes on its website. 

passports with papers on table

O-1 visa issuances remained steady at approximately 20,000 for fiscal years 2024 and 2025, a State Department spokesperson said.   (iStock)

Lahoud said the adjudicators follow a flowchart — and if the applicant meets the minimum criteria, the person can expect an approval notice to arrive within days.

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“There is some ease given the ability to quickly gather data and metrics through various web platforms and mind-blowing applications,” he said.

While the metrics are high, Lahoud said OnlyFans models may have millions of followers — “while the scientist who posts hundreds of studies on Google Scholar is lucky to score 20 or so readers and a few citations.”

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He said an influencer is no different from a writer or any other job position — and when it comes to OnlyFans stars, “acting is acting.”

“The thing is that the OnlyFans film will make its way across the globe faster than any DVD or Netflix special,” he added.

State Department issues Level 2 travel advisory for Grenada due to crime

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The U.S. State Department has issued an increased travel advisory pertaining to Grenada, due to the “risk of crime.”

The Level 2 advisory was updated Jan. 5, with a warning about “violent crime.” Americans have been victims of armed robbery, assault, burglary and rape.

“In some cases, American citizens have been killed. Police response times are not as fast as one may expect in the United States,” the advisory says.

US OFFICIALS SOUND ALARM ON ‘GOLDEN’ VISAS, CITING SECURITY RISKS, RELAXED REQUIREMENTS

Grenada lies in the eastern Caribbean Sea as part of the West Indies. 

It’s about 125 miles north of Venezuela.

The State Department has issued a Level 2 travel advisory for Grenada. (iStock)

“Do not answer your door at your hotel or residence unless you know who it is,” the advisory states.

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Officials also warn travelers to physically avoid resisting any robbery attempt and to “keep a low profile.”

“Response time to law enforcement and security requests can at times be quite slow.”

Travelers are also advised to use caution when walking or driving at night and to stay aware of their surroundings.

Woman with backpack just landed on sandbar in Grenada.

“In some cases, American citizens have been killed. Police response times are not as fast as one may expect in the United States,” the new advisory notes. (iStock)

About 16.8 million Americans visited the Caribbean in 2024, according to the Caribbean Tourism Organization.

The U.S. Embassy is located in the country’s capital of St. George, which is the biggest city on the island.

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The State’s Bureau of Diplomatic Security’s Grenada report noted that regional police forces do usually cooperate with U.S. counterparts. 

“However, response time to law enforcement and security requests can at times be quite slow due to inadequate funding, lack of equipment and training, and staffing shortages,” the report said.

Establishing aerial shot of sunny St George houses, boats and cruise ship port

About 16.8 million Americans visited the Caribbean in 2024. (iStock)

Tourism is a major contributor to regional economies, and there is a level of police protection that regional governments provide to tourist areas, the same source noted. 

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The State Department has four travel advisory levels to help travelers assess safety risks before visiting other countries.

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The advisory levels are: Level 1 – Exercise Normal Precautions; Level 2 – Exercise Increased Caution; Level 3 – Reconsider Travel; and Level 4 – Do Not Travel.

CDC confirms norovirus outbreak that sickens nearly 90 people on Holland America cruise ship

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The U.S. Centers for Disease Control and Prevention (CDC) has confirmed a norovirus outbreak aboard a cruise ship — the first one of the year that’s been reported. 

The Holland America Line was hit with a norovirus outbreak that sickened nearly 90 passengers and crew during its Dec 28-Jan. 9 voyage.

The cruise notified the CDC of the outbreak on Jan. 8, according to the agency’s report.

CDC REPORTS 21ST CRUISE SHIP NOROVIRUS OUTBREAK THIS YEAR, WITH NEARLY 100 PEOPLE INFECTED

The outbreak spread on the cruise line’s Rotterdam ship.

The vessel departed from Fort Lauderdale, Florida, with stops in Curaçao, Colombia, Costa Rica, Jamaica and other destinations, according to CruiseMapper.

A norovirus outbreak on a Holland America Line cruise ship (not pictured) impacted nearly 90 passengers and crew members. (Ken Jack/Getty Images)

Eighty-one passengers plus eight crew members reported diarrhea and vomiting, the CDC’s data shows.

Over 2,593 passengers, plus 1,005 crew members, were on board at the time.

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A Holland America Line spokesperson told Fox News Digital on Monday that “during its previous voyage, a number of guests onboard Rotterdam reported symptoms of gastrointestinal illness.”

“The cases were mostly mild and quickly resolved,” the spokesperson added. 

Holland America Line ship passing panama canal aerial shot

The vessel (not pictured) departed from Fort Lauderdale, Florida, with stops in Curaçao, Colombia, Costa Rica, Jamaica and other destinations. (Holland America Line)

“The health of our guests and crew is a top priority, and consistent with CDC protocols, we conducted a comprehensive sanitization of the ship when the cruise ended Friday in Fort Lauderdale.”

“We conducted a comprehensive sanitization of the ship when the cruise ended Friday in Fort Lauderdale.”

Since the outbreak, the cruise line has increased its cleaning and disinfection procedures, according to their outbreak prevention and response plan, the CDC noted.

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Holland America Line collected stool specimens from gastrointestinal illness cases for testing and isolated ill passengers and crew, the CDC reports.

In order to track gastrointestinal issues, medical staff evaluated symptoms of three or more loose stools from individuals within a 24-hour period, or that which is more than normal for individual travelers. 

Holland America Line ship sailing near beach

“If people have acute vomiting, they should avoid public areas, since even if they don’t touch anything, the virus can spread through the air,” said a medical director. (Holland America Line )

Scott Weisenberg, M.D., medical director of the NYU Langone Infectious Disease Associates and the NYU Travel Medicine Program, previously told Fox News Digital that the virus is highly contagious — and it can spread quickly in crowded settings such as cruise ships.

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“If people have acute vomiting, they should avoid public areas, since even if they don’t touch anything, the virus can spread through the air,” he said.

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Weisenberg also noted that proper hygiene plays a key role in preventing transmission. 

Shared surfaces can easily become contaminated, putting anyone who touches them at risk of infection.

‘GLP-3’ retatrutide drug delivers major weight loss breakthrough in trials

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GLP-1 has become a popular buzzword in the weight-loss community — but now some are touting “GLP-3s,” claiming they are taking obesity medications to the next level.

GLP-1 (glucagon-like peptide-1) medications work by mimicking a naturally occurring hormone in the body that helps regulate blood sugar and appetite.

The informal term “GLP-3” refers to a new triple-agonist drug that targets three hormones: GLP-1, GIP (glucose-dependent insulinotropic polypeptide, another naturally occurring hormone released by the gut after eating) and glucagon receptors. The most advanced example is retatrutide by Eli Lilly, according to clinical trial outcomes.

OBESITY EXPERT REVEALS THE BEST WAY TO DECIDE IF GLP-1S ARE RIGHT FOR YOU

The New England Journal of Medicine published results from a 2023 phase 2 retatrutide trial for obesity, revealing “substantial reductions in body weight” after 48 weeks of treatment.

A 12 mg once-weekly injection led to a 24.2% weight reduction, and participants continued to drop pounds after the 48-week trial period.

“GLP-3” dosages will most likely be once weekly, according to sources. (iStock)

Side effects are reportedly similar to GLP-1 medications, most commonly including gastrointestinal complications like nausea, vomiting and diarrhea. Heart rate increases were noted, depending on the dose.

How it’s different

Retatrutide mimics three natural hormones found in the body, compared to GLP-1s that simulate just one hormone, according to a report by GoodRx pharmacists.

GIP and GLP-1 hormones signal the pancreas to release insulin after eating, while slowing digestion to help initiate feelings of fullness.

NEW WEGOVY PILL OFFERS NEEDLE-FREE WEIGHT LOSS — BUT MAY NOT WORK FOR EVERYONE

These hormones target the area of the brain that regulates appetite and influences food cravings, the report noted.

The third hormone, glucagon, speeds up metabolism and helps the body break down fat cells for energy. That hormone also tells the liver to make new sugar, which is kept in check by GIP and GLP-1 activity, preventing blood sugar spikes.

man holds out jeans with thumb

Participants in the phase 3 trial saw an average weight loss of 71.8 pounds. (iStock)

“This added metabolism boost can add to and complement GIP’s and GLP-1’s actions. And that’s why it seems to provide significant weight loss,” the GoodRx website states. “If approved, retatrutide will be the first in a new class of medications.”

Eli Lilly announced results from its phase 3 trial TRIUMPH-4 in December, testing retatrutide’s effect on weight loss and other health conditions.

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Participants with obesity and knee arthritis who took a 12-mg dose of retatrutide saw an average weight loss of 71.8 lbs (28.7%) at 68 weeks.

The drug also reduced Western Ontario and McMaster Universities Osteoarthritis Index (WOMAC) pain scores by an average of 75.8%, marking “significant improvements” in comfort level and physical function, according to a press release.

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More than one in eight patients reported being “completely free” from knee pain at the end of the trial.

Seven additional phase 3 trials for retatrutide are expected to wrap up in 2026. The drug could see FDA approval in 2027, according to GoodRx.

person stands on scale holding GLP1 injection

Retatrutide patients with knee osteoarthritis reported an improvement in pain after 68 weeks of taking the drug. (iStock)

“We are encouraged by the results of TRIUMPH-4, which highlight the powerful effect of retatrutide, a first-in-class triple agonist, on body weight, pain and physical function,” Kenneth Custer, Ph.D., executive vice president and president of Lilly Cardiometabolic Health, wrote in a statement.

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“With seven additional phase 3 readouts expected in 2026, we believe retatrutide could become an important option for patients with significant weight loss needs and certain complications, including knee osteoarthritis.”

Despite limited data availability on the drug, the medication could also be applied to treat other conditions like type 2 diabetes, kidney disease, cardiovascular risk reduction and metabolic dysfunction, according to GoodRx and other experts.

Fox News senior medical analyst Dr. Marc Siegel noted that Lilly’s Zepbound and Mounjaro already target two metabolic pathways — GLP-1 and GIP — which work together to promote weight loss, reduce hunger and inflammation, improve insulin function and slow digestion.

The doctor confirmed that the new drug, with its third receptor agonist, will further decrease hunger while increasing the feeling of fullness.

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“The weight loss in clinical trials is even more substantial, and the most likely reason that it decreases orthopedic problems is because of the weight loss — less stress on the joints and the decreased inflammation,” Siegel added.

The most common side effect of GLP-3s is gastrointestinal symptoms, the doctor confirmed. Rarer side effects may include pancreatitis, gallstones and heart arrhythmia.

Man of 6,000 years ago survived lion attack in Bulgaria, skeleton reveals

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Archaeologists recently uncovered the remains of a young man who lived 6,000 years ago — and survived a brutal encounter with a lion.

A study published in the February 2026 edition of the peer-reviewed Journal of Archaeological Science: Reports focuses on a Late Eneolithic necropolis in the Thracian region of eastern Bulgaria.

The subject of the study is the skeleton of a man who died between the ages of 18 and 30. He was more than 5 feet 7 inches tall and lived between 4600 and 4200 B.C., during the Late Eneolithic.

ARCHAEOLOGISTS UNEARTH CHILLING 16TH-CENTURY GALLOWS WHERE REBELS WERE HANGED AND DISPLAYED

The grave is near another archaeological site called Kozareva Mogila, or the Goat Mound, near the coast of the Black Sea.

Upon analyzing the skeleton, researchers identified severe cranial and limb injuries — including puncture wounds on the man’s skull.

Archaeologists studying a Late Eneolithic burial in eastern Bulgaria uncovered skeletal evidence of a prehistoric lion attack that a young man survived thousands of years ago. (iStock; Veselin Danov)

Those wounds suggest an attack by a large carnivore — and interestingly, the wounds appeared to have healed, meaning he survived the encounter.

The study authors said the injury occurred during adolescence, possibly between the ages of 10 and 18.

Nadezhda Karastoyanova, a paleontologist at the Bulgarian Academy of Sciences in Sofia, told Fox News Digital that lions were present in eastern Bulgaria during the Late Eneolithic period.

LONG-LOST ANCIENT VILLAGE WITH MYSTERIOUS PAST UNEARTHED AMID WIND FARM DIG: ‘EXCITING DISCOVERY’

Karastoyanova headed the zooarchaeological analysis — and credited her colleagues Veselin Danov, Petya Petrova and Viktoria Ruseva with documenting, interpreting and analyzing the skeleton, respectively.

“There is direct archaeological evidence for interactions between humans and lions,” said Karastoyanova. “More than 15 lion remains have been identified at prehistoric sites across Bulgaria, some bearing cut marks that indicate hunting and dismemberment.”

“These injuries would have made independent survival impossible [and] strongly suggest prolonged care and support from the surrounding community.”

She added, “The highest concentration of lion remains comes from sites along the Bulgarian Black Sea coast, such as Durankulak and the Sozopol area. Where this individual was buried lies within the same broader region, making encounters between humans and large predators a realistic possibility.”

She observed that such skeletal evidence of prehistoric animal attacks on humans is “extremely rare.”

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“In this case, the skeletal trauma not only survived in the archaeological record but also shows clear signs of healing, indicating long-term survival,” she said.

The cranial injuries “likely caused neurological consequences,” she added, possibly including epileptic seizures.

Split image of skeleton with wounds

Researchers say puncture wounds found on a young man’s skull indicate an encounter with a large carnivore during Bulgaria’s Late Eneolithic period. (Veselin Danov)

“Combined with other impairments, these injuries would have made independent survival impossible [and] strongly suggest prolonged care and support from the surrounding community.”

Karastoyanova was struck by the fact that the man survived for months after the attack — which she said “provides rare insight into resilience and social caregiving in Eneolithic societies.”

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Interestingly, Karastoyanova noted that the man’s grave is among the poorest in the necropolis, with no grave goods.

“This contrasts sharply with the nearby Varna Eneolithic Necropolis, dating to the same period, which contains some of the world’s earliest and richest gold burials,” she said.

Thrace in Bulgaria.

The necropolis was discovered in the Thracian region of eastern Bulgaria, which is seen here. (iStock)

“This juxtaposition highlights the strong social diversity of Eneolithic societies, where wealth inequality coexisted with evidence for care and support of vulnerable individuals.”

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Archaeological evidence of lion-inflicted injuries is rare, but not without precedent.

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Last spring, excavators found that a skeleton from a Roman cemetery outside of York, England, bore signs of a lion wound.

Five human heads found hanging on Ecuador beach amid ongoing gang violence

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Five severed human heads were found hanging from ropes on a beach in southwestern Ecuador Sunday in a gruesome display linked to ongoing gang violence sweeping across the country, according to reports.

The killings came amid a wave of bloody violence tied to drug trafficking and organized crime, which has surged across Ecuador in recent years.

The Associated Press reported that the grim discovery underscores the tactics used by criminal groups competing for control of territory and trafficking routes, especially along the country’s coastline.

TREN DE ARAGUA GANG LEADER CHARGED WITH RACKETEERING CONSPIRACY AND COCAINE TRAFFICKING UNDER TRUMP CRACKDOWN

Drug trafficking gangs leave five human heads on Ecuador beach with a threatening message to fishermen, police said, as violence surges along the country’s coastal trafficking routes. (Kike Calvo/Universal Images Group via Getty Images)

Police said the heads were found on a tourist beach in the small fishing port of Puerto Lopez, in Manabi province.

The images shared by Ecuadorian media and on social media showed the severed heads tied with ropes to wooden poles planted in the sand, with blood visible at the scene.

A wooden sign left beside the heads carried a threatening message aimed at alleged extortionists targeting local fishermen.

The message warned those demanding so-called “vaccine cards” protection payments commonly extorted by gangs that they had been identified, the report said.

RUBIO IDENTIFIES ‘SINGLE MOST SERIOUS THREAT’ TO THE US FROM WESTERN HEMISPHERE

Ecuador arrest

Members of the Marines detain a suspect during security operations in southern Guayaquil, Ecuador on October 19, 2021. – Ecuador’s President Guillermo Lasso on October 19 declared a state of emergency in the country grappling with a surge in drug-related violence. (AFP via Getty Images)

Authorities said the display was likely the result of a conflict between criminal groups operating in the area.

Drug-trafficking networks with links to transnational cartels are active along Ecuador’s coast and have used fishermen and their small boats to transport illicit shipments, according to local police.

President Daniel Noboa launched an armed campaign against gangs and declared states of emergency in several provinces, including Manabi, deploying the military to support police operations.

Despite his efforts, violence has continued to escalate with police increasing patrols and surveillance in Puerto Lopez following recent massacres in the province, the Associated Press said.

MS-13 GANG LEADER ACCUSED IN MURDER OF EX-HONDURAN PRESIDENT’S SON ARRESTED IN NEBRASKA

Daniel Noboa

Ecuador’s President Daniel Noboa addresses supporters after early returns show him in the lead in the presidential election runoff at his family home in Olon, Ecuador, Sunday, April 13, 2025.  (AP Photo/Fernando Vergara)

In 2025, at least nine people, including a baby, were killed there in an attack that authorities blamed on clashes between local gangs also.

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As previously reported by Fox News Digital, in 2025, infighting between factions of a gang vying for control over territory in Ecuador’s largest city, Guayaquil, left nearly two dozen people dead.

Ecuador ended the year with a record homicide rate of 52 per 100,000 people, according to the Organized Crime Observatory, making it the deadliest year on record.

Cruise expert who travels constantly reveals key booking tip for better cabins

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A woman who travels on cruise ships regularly says one simple booking move can help passengers get a better cabin.

Mollie Finlon, 38, originally from Seattle, is able to sail at little or no cost through her husband’s job as a maritime engineer — which covers food, accommodation and other living expenses while onboard, she told news agency Jam Press.

She also works as a guest presenter on high-end cruise liners for several months out of every year.

LUXURY CRUISE LINE GOES ‘ADULTS ONLY’ TO CREATE MORE ‘TRANQUIL ENVIRONMENT’ FOR GUESTS

Finlon said her experiences at sea have taught her how passengers can improve their onboard experience — starting with when and how they book.

Her top tip? Book your next cruise while you’re already aboard your current one.

Mollie Finlon, pictured with her husband, says a simple booking trick can help passengers get a better cabin. (Jam Press/Mollie Finlon)

“If you book onboard with a future cruise consultant, [he or she] can give you great [information] and better cabins,” Finlon said.

She also recommends speaking with a cruise consultant face to face — plus researching cruise lines before booking.

LITTLE-KNOWN ‘SECONDHAND TRAVEL’ TRICK HELPS TOURISTS SCORE LUXURY VACATIONS FOR LESS

Amenities, layouts and onboard experiences can vary widely, she noted.

“Every cruise line is different, so watching YouTube [videos], reading articles, looking on social media — these are the best ways to see what fits an individual’s liking,” Finlon said.

Couple relaxing inside a cruise ship cabin with large ocean-view window overlooking the sea.

A cruise expert advises meeting with consultants in person and researching cruise lines, as experiences vary. (iStock)

Many travelers book cruises without fully understanding the cruise line or what’s included, she also said.

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Finlon’s perspective is shaped by a career connected to cruise ships and time spent largely aboard them. 

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She said amid her constant travel and experiences at new destinations, there are also challenges.

Large white cruise ship sailing through open ocean under a cloudy blue sky.

Researching cruise lines through videos, articles and social media may help travelers ensure the experience matches their expectations, an expert says. (iStock)

“When my husband [or I] work, there are no days off — it’s an everyday job while onboard,” Finlon said.

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Finlon has worked on cruise ships since 2011, she said, after deciding that a traditional nine-to-five job was not for her.

Over the years, she’s visited more than 100 countries.

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“Each day you’re in a new place or have a new location to explore,” she said. 

“There’s always something to do — and you meet new people from all over the world.”

Wyoming ranked best state to retire, New Jersey worst in new study

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A growing number of Americans are entering retirement age, reshaping trends of where and how people spend their golden years.

The population of Americans age 65 and older reached about 61.2 million in 2024, according to U.S. Census Bureau data.

Those entering retirement are also living longer than previous generations. Someone turning 65 today can expect to live nearly two more decades, based on data from the Centers for Disease Control and Prevention.

WHY MOST PEOPLE FALL OFF A ‘HEALTH CLIFF’ AT 75 — AND 5 WAYS TO AVOID THE DROP

Living and health care costs are increasingly shaping decisions about where older Americans can afford to retire.

Increasing costs for daily necessities and medical care are influencing where seniors can realistically choose to retire. (iStock)

In response to those trends, new analysis by U.S.-based senior care company CareScout examined affordability, quality of life and health care access to identify the best and worst states for retirees in 2026.

Best States

The analysis ranked Wyoming as the best state in which to retire, citing its lack of personal income tax and strong health indicators among older adults.

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“Tradeoffs include the weather and relative scarcity of doctors,” CareScout stated.

Older couple hiking outdoors with walking poles on a scenic nature trail.

Wyoming placed first in the rankings, supported by its absence of a state income tax and favorable health outcomes for its older population. (iStock)

Other top-ranked states included New Hampshire, Vermont, Montana and South Dakota, which scored well across measures of affordability, tax policy and quality of life.

New Hampshire benefited from having no personal income tax and one of the highest average Social Security incomes in the country, the analysis said.

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Worst States

New Jersey was named the worst state to retire in due to the high cost of living and one of the nation’s steepest personal income tax rates.

Older couple unpacking moving boxes together in a bright, modern living room.

The study found New Jersey to be the least retirement-friendly state, citing its high cost of living and unusually high income tax rates. (iStock)

The analysis found that despite offering the highest average Social Security income in the country, New Jersey struggled with poor health outcomes among older adults.

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Massachusetts, New York, Alabama and Mississippi also ranked near the bottom.

Massachusetts and New York were penalized largely due to high living costs and tax burdens, while Alabama and Mississippi faced challenges tied to aging health outcomes and limited access to recreational and cultural resources for older residents.

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Fox News Digital reached out to CareScout for further comment.